Screw the Status Quo: Here’s The Real Story Behind b&b BEAU+

Picture a group of close friends hanging out in the bar, drinks in hand, completely drained from another corporate workday. They were doing what any self-respecting, burnt-out professionals do: dreaming of a way out by building something of their own.

But they didn’t want to just launch another copycat brand. If they were going to jump ship, it had to be something ambitious, something that actually disrupts the status quo.

Farrah Amistad and Kirk Reyes shaping the concept for b&b BEAU+

Then, the epiphany hit them. Why on earth were they swallowing a dozen different pills every single morning just to function? It was annoying, it was bulky, and frankly, not built for busy lifestyles.

So they created b&b BEAU+, the simplified solution to replace the countertop clutter while still delivering total wellness in one go.

Six Months of Science, Crafted Like a Cocktail

We noticed a massive gap in the market. Most collagen brands focus entirely on a single benefit—usually for “glowing” and “youthful” skin. But as busy, active humans, we needed a product that multi-tasked as hard as we did. We needed something to handle stress, brain fog, gut health, and energy levels.

What followed was six months of grueling research and development. We consulted medical experts, obsessed over patents, and dissected clinical trials.

 

And that’s how Reset + Focus and Gut + Energy was born. We ditched the traditional pill formats entirely and created a ready-to-drink liquid sachet you can tear open on the go.

b&b BEAU+ sachets styled in a bar representing their unique flavors

And we knew that if it tasted like those sour vitamin syrups, nobody would stick with it. So, we got creative with the flavors. We formulated two incredibly unique, sophisticated blends: Amaretto Sour for Reset + Focus and Sangria for Gut + Energy (of course, minus the alcohol!).

It’s all the premium wellness your body craves, with zero artificial coloring, no preservatives, and no sugar added.

Ditching the "Collagen Pink"

If you search for collagen products today, they all start to blur together—a sea of pastel pinks signaling “feminine beauty” in every direction. We decided to completely flip the script.

Out with the pastel pinks. In with bold oranges, fiery reds, and colors that feel like lifestyle.

Behind-the-scenes look at packaging design brainstorming

Our team went back and forth on the design more than once before landing on a visual identity that truly reflects our brand. We chose bold oranges and deep reds as our main brand colors to represent life, motion, and raw vitality. 

b&b BEAU+ isn’t a delicate beauty secret; it’s a high-performance lifestyle brand for all genders.

No Shortcuts, No Compromises

Production in Taiwanese facility

When it came to manufacturing, we refused to settle for less. We took our custom formulations straight to Taiwan, a global leader known for its strict quality standards and technical precision.

And today, we’re proud to say b&b BEAU+ is fully FDA registered.

Before sharing it with the world, we became our own guinea pigs. The founders and the team personally tested every variant. We then passed the sachets along to creators and friends to get their honest feedback, and the response was overwhelmingly positive. 

Your Lifestyle Deserves a Plus

b&b BEAU+ sachets for a busy, active lifestyle

We started with a dream to redefine daily health across the country, and now we are ready to share it with you.

b&b BEAU+ is here to deliver a new standard of wellness that fuels your active lifestyle from the inside out. By merging serious health innovation with ultimate on-the-go convenience, we’ve created the ultimate daily ritual for beauty, brains, and balance.

We can’t wait for you to experience it for yourself!