Confessions of a Workaholic: Why Farrah Founded b&b BEAU+

Have you ever forgotten to take your supplements or follow a wellness routine while running a business, catching a flight, or navigating a chaotic calendar?

If anyone understands this struggle, it’s Farrah Amistad, the CEO and Founder of b&b BEAU+.

Farrah is your ultimate modern high-performer. She’s a certified coffee addict, an unapologetic workaholic, a total fashionista, and an aggressively organized planner. She thrives in the hustle of city life and loves to travel. 

Farrah Amistad traveling abroad while balancing a busy lifestyle as founder

But living a life that rarely hits the brakes comes with a catch—rest usually takes a back seat. Even when she finally lays her head on the pillow, her mind is still running a million miles an hour.

Sound familiar to you?

Why More Supplements Weren’t Solving the Problem

For Farrah, "switching off" isn't a thing. Even while exploring a new city on holiday, she’s actively brainstorming business strategies and sketching out new ideas. To her, it’s not a burden. "It's my life," she laughs.

To keep up with this non-stop pace, she started stacking supplements. Every single trip meant packing a miniature pharmacy of plastic pill bottles just to manage stress, maintain her energy, and keep her skin glowing.

But eventually, she got tired of it. It was simply too many steps for a life that was already completely full. Why does staying healthy have to be so incredibly complicated?

That’s when the epiphany hit her. She didn’t need more bottles. She needed something better.

"I Couldn’t Find What I Needed, So I Made It"

Since she cannot find the supplement she needed, Farrah did what any natural-born leader would do: she engineered the solution from scratch. 

She wanted effortless, premium, multi-benefit health products designed specifically for on the go lifestyles. That is how Reset + Focus was born, infused with a sophisticated Amaretto Sour flavor.

Farrah Amistad holding b&b BEAU+ Reset + Focus

Instead of another pill to swallow, Farrah formulated a ready-to-drink liquid sachet crafted to give high-achievers the one thing they desire most: peace of mind. 

Packed with KSM-66® Ashwagandha to lower stress, Neumentix® Spearmint Extract for razor-sharp focus, and ActivColla® Fish Collagen for healthy, glowing skin.

A CEO Who Keeps It Real

Farrah Amistad on set, sharing the story behind BEAU+

Farrah isn't a corporate founder who hides behind a glossy logo or ghostwritten press releases. She’s the type of leader who gladly steps right in front of the camera to tell her story face-to-face. 

No filters, no fluff—just a real person who experienced a real problem, created a science-backed formula to fix it, and personally tested it until it was perfect.

As Farrah puts it, "Success to me is feeling balanced and sharing that feeling with others,"

So, if your wellness routine is starting to feel like a second job, take a page out of Farrah’s book. Stop adding more clutter, and start choosing better with b&b BEAU+.